Location-Based Media, Entertainment, Content, and Services
- Evaluate new market opportunities for location-based services and localized content in select high traffic public venues.
- Identify key applications and roles for 5G, MEC, and XR in new location dependent experiences and services.
- Explore longer-term market opportunities with the broader adoption of XR and location based marketing and digital out of home advertising.
AI/ML in Media and Entertainment
- Identify key use cases for AI/ML in M&E, from compression efficiencies to personalization and workflow optimizations.
- Evaluate the impact of AI/ML in M&E and assess opportunities to generate efficiencies, reduce costs, and increase yield.
- Determine a timeline for future applications of AI/ML, enabled by upcoming technologies like XR.
The Metaverse and the Future of Work
- Evaluate the longer-term impact of the COVID-19 pandemic on remote work and collaboration, and how these feed into the metaverse.
- Explore the market potential and value for immersive collaboration and the importance of the cloud and 5G.
- Identify some of the early entrants and leaders in the immersive collaboration and metaverse space and what hurdles need to be cleared before these services become more mainstream.