Augmented & Virtual Reality Research Service

The Augmented and Virtual Reality (AR/VR) service covers enterprise and consumer applications, services, hardware, and platforms relating to digital visualization.

Augmented Reality & Virtual Reality Coverage

ABI Research's Augmented & Virtual Reality service focuses on the technologies, services, and use cases that provide value through data visualization, interaction, and immersive experiences. It quantifies market opportunities across the value chain for both Augmented Reality (AR) and Virtual Reality (VR) and head-worn and handheld form factors, while identifying enabling technologies and related opportunities within and across markets, such as smart industry, edge compute, Machine Learning (ML), 5G, and Artificial Intelligence (AI).
Service Coverage Shield

Coverage Areas Include

  • AR and VR Hardware: Monocular versus binocular AR smart glasses, tethered, standalone, and mobile VR Head-Mounted Displays (HMDs)
  • AR and VR HMD shipments by device type, region, and vertical
  • Full value chain revenue tracking across hardware, software, and services
  • High-value use cases, considerations, and ROI calculations
  • Connectivity, sensors, and processing requirements based on content and use case
  • Partnership and Merger & Acquisition (M&A) opportunities
  • Vertical-specific data, trends, and growth paths
  • Software types, development needs, and distribution potential
  • Device-enablement platforms, systems integration demands, and partners
  • Enabling Technologies: AI/ML, edge streaming, and compute
  • Cloud AR and VR


We cover the technologies, trends, and markets from every angle, and we deliver our qualitative and quantitative intelligence in multiple formats.
Market Data spreadsheets are composed of deep data, market share analysis, and highly segmented, service-specific forecasts to provide detailed insight where opportunities lie.
Download Sample
Our qualitative reports present in-depth analysis on key market trends, technologies, applications, and emerging companies. Reports are in PDF or PowerPoint format.
Download Sample
ABI Insights offer expert perspective on recent news events, including M&As, proposed and recently enacted regulations, product launches, and market updates.
Download Sample
Competitive Ranking reports offer comprehensive insight into different markets, assessing companies’ implementation and innovation strategies.
Download Sample

Latest News & Resources for Augmented & Virtual Reality

 Register to Access Premium Content    

Filter by Type

  • Reports
  • Data

Reports & Data


Subscribe now for data-driven insight and expert analysis to fuel your business.