Consumer Metaverse Digital Content, Services, and Advertising: 2023 Market Update

Price: Starting at USD 3,000
Publish Date: 28 Nov 2023
Code: PT-2643
Research Type: Presentation
Consumer Metaverse Digital Content, Services, and Advertising: 2023 Market Update
Actionable Benefits

Actionable Benefits

  • Evaluate the market transition to the cloud and its impact on hardware and services.
  • Size the market opportunity for key media and entertainment markets, the buildup to the metaverse (consumer), and digital advertising.
  • Identify key players and types of digital services for bundling or value-added packaging.
  • Examine shifts in business models (Subscription Video on Demand (SVOD), Transactional Video on Demand (TVOD), Advertising Video on Demand (AVOD)) and distribution channels, including new market elements and revenue tied to the metaverse (virtual spaces).
Critical Questions Answered

Critical Questions Answered

  • What is the overall size of the online video market today and through 2030?
  • How does the buildup to the metaverse impact the consumer marketplace for digital content and services? What is the revenue opportunity in virtual spaces?
  • Who are the key players and services in these markets?
  • How many streaming video SVOD subscriptions are there?
Research Highlights

Research Highlights

  • This research provides additional qualitative analysis to the most recent Next Generation Content and Services report (MD-NGCS-103).
  • Next Generation Content and Services
  • MD-NGCS-103
  • Market sizing for cloud content and services revenue and virtual spaces.
  • Market shares for online video and gaming software/services.
  • Market sizing (revenue) and forecast for cloud gaming.
Who Should Read This?

Who Should Read This?

  • Mobile network and pay TV operators looking to bundle services to reduce churn, differentiate services, add additional value, and reinforce new technologies or premium tiers of service.
  • Companies supporting cloud infrastructure, video workflows, and hardware manufacturers/suppliers in the media & entertainment market.
  • Companies evaluating the impact and market potential of the metaverse in the consumer content and services markets.
  • Cloud and fixed/mobile/edge network companies evaluating the evolving digital content and services landscape to assess market needs and demands.

Table of Contents

Overall Market (Resetting the Growth Curve after the Pandemic)

Focus on the Metaverse

Metaverse Timeline

Progress within the Buildup to the Metaverse

Social Networking Market in Transition

Digital Advertising, Metaverse Still Out on the Horizon

Saturation and Market Maturity for Video, but Growth Still on the Table

Gaming Down in 2022, Could See Strongest Impact from Metaverse

M&E and Metaverse Landscape (Next 24 Months)

Impact of AI

M&E and Metaverse Landscape (Market Pressures)

M&E and Metaverse Landscape (Recommendations)