Oyster Bay, New York - 20 Jun 2014
The first quarter of 2014 was nothing to brag about for most tablet vendors, experiencing a 30% unit decline, though market intelligence firm ABI Research expects growth to resume over the balance of the year, as branded OEM shipments will exceed 200 million in 2014, according to its latest market forecasts. This year should also be a watershed for the tablet installed base, with active Android devices surpassing iOS for the first time.
“Tablet hardware sales from branded OEMs are likely to top US$85 billion this year,” says senior practice director Jeff Orr.“We have yet to reach the top of the tablet market and with many world regions just now starting to adopt, the best is yet to come.”Intel aims to make a large splash during 2014 with a projected 40 million devices powered by its processors.ABI Research believes a significant portion will come from smaller manufacturers in China and Taiwan developing next-generation Android tablets during the second half of the year.
MediaTek, Qualcomm, Samsung, and other chipset suppliers are also making in-roads with tablets destined for the Asia-Pacific region.ABI Research predicts that China and India combined will represent more than 35% of 2014 shipments in the region.Tablets made in China for China have been a major influence in the white box (non-branded) segment and pressures are mounting as audiences seek local service and support.
Despite the aforementioned shifts in the tablet market, Apple’s iPad is expected to remain the leading OEM brand in 2014.Samsung continues to close the gap in second where the duo could represent upwards of 70% of the world’s branded tablet shipments by year-end.“Looking back over the past three years of the tablet boom, the leading vendor order has remained largely unchanged,” adds Orr.“Lenovo is the most obvious standout as it has executed tablet strategy well both in China and abroad.”
These “Media Tablets and eReaders” Market Data findings are part of ABI Research’s Media Tablets, Ultrabooks & eReaders Market Researchwhich include Research Analysis, Market Data, and Insights on technologies shaping the future of the mobile device industry.
ABI Research provides in-depth analysis and quantitative forecasting of trends in global connectivity and other emerging technologies. From offices in North America, Europe and Asia, ABI Research’s worldwide team of experts advises thousands of decision makers through 70+ research and advisory services. Est. 1990. For more information visit www.abiresearch.com, or call +1.516.624.2500.
About ABI Research
ABI Research provides strategic guidance to visionaries, delivering actionable intelligence on the transformative technologies that are dramatically reshaping industries, economies, and workforces across the world. ABI Research's global team of analysts publish groundbreaking studies often years ahead of other technology advisory firms, empowering our clients to stay ahead of their markets and their competitors.
ABI Research提供开创性的研究和战略指导，帮助客户了解日新月异的技术。 自1990年以来，我们已与全球数百个领先的技术品牌，尖端公司，具有远见的政府机构以及创新的贸易团体建立了合作关系。 我们帮助客户创造真实的业务成果。
For more information about ABI Research's services, contact us at +1.516.624.2500 in the Americas, +44.203.326.0140 in Europe, +65.6592.0290 in Asia-Pacific or visit www.abiresearch.com.
Asia: +65 6950.5670