Upon hearing the word “metaverse,” many people think about gaming, virtual commerce, attending a sporting event, or other consumer applications. However, the enterprise metaverse—not the consumer space—has a greater incentive to take the plunge and invest in virtual solutions. This is because several substantiated use cases of the metaverse have already been demonstrated for business operations. Spanning everything from employee training to enhancing virtual conferences, and improving remote work to customer experience, the metaverse is not short on benefits for the enterprise. In this article, I will point out five of the most compelling use cases of the metaverse in enterprise settings.
With the buildup of the metaverse, every company in the video games space should be aware of current and future demand in several domains. Due to the COVID-19 lockdowns, the gaming market was taken up to a new notch as demand exploded. For many people who had stopped playing video games or never played them before, the lockdowns gave rise to a hobby that they otherwise would have ignored, even after lockdown restrictions have been lifted. For people who were already avid gamers, their appetite for new content only grew.