Oyster Bay, New York - 17 Aug 2015
The recent launch of Windows 10 in 2H 2015 has many PC OEMs holding their breath that the revamped operating system software will trigger a replacement opportunity for aging laptops. According to the latest market data findings from ABI Research, total system shipments for portable computing are predicted to reach 165 million units for full-year 2015, which is essentially flat compared to 2014 levels. Assuming that the free upgrade promotion to Windows 10 OS offered by Microsoft is successful, much of the Windows installed base are likely to use their current computer hardware for at least a while longer.
The portable Notebook PC category consists of four segments: netbooks, laptops, Chromebooks, and ultraportable PCs. “Segment growth is occurring in Chromebooks, much in part due to purchases by schools,” says Research Director Jeff Orr. “Growth for 2015 is also in ultraportable PCs where thin and light designs are looking to tackle more mobile use cases by reversing the display panel flat like a tablet or having the screen separate entirely.”
The quarterly market data release is part of ABI Research’s Media Tablets, Ultrabooks & eReaders Market Research, which includes qualitative and quantitative analysis of the ultraportable PC market.
ABI Research provides technology market research and technology intelligence for industry innovators. From offices in North America, Europe and Asia, ABI Research’s worldwide team of experts advises thousands of decision makers through 70+ research and advisory services. Est. 1990. For more information visit www.abiresearch.com, or call +1.516.624.2500.
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