Olympics and World Cup Soccer Driving Demand for Indoor Coverage Solutions in Latin America

18 Apr 2013

The latest ABI Research forecast update for in-building coverage solutions puts Latin America as the fastest growing market, with a CAGR of 33% between 2012-2018. The big sporting events of the FIFA World Cup Brazil in 2014 and Rio Olympics in 2016 are driving demand for indoor wireless coverage solutions. While Brazil will be the key beneficiary of this growth, the tiger economies of Peru, Chile, and Colombia are also expected to reap rewards, as indoor coverage starts to get recognized as a critical infrastructure component.

With two of the biggest events in the world sporting calendar held back-to-back in the same country, contracts for covering stadiums and venues have already started to be given out. Apart from covering stadiums—which drive most of the indoor coverage demand—transportation hubs like airports and train stations, hospitality venues like hotels, and large public venues like shopping malls will need improved coverage and capacity. With estimates of close to $120 billion in gross public and private investment going into supporting the sporting bonanzas, indoor coverage solutions will see some of the that investment trickling in.

“We are now beginning to see indoor coverage growth track sports, especially stadiums,” comments practice director, Aditya Kaul. “Stadiums are the Formula One of indoor coverage design, with state-of-the-art engineering driving cutting-edge performance. Typical indoor systems for stadiums are designed to support anywhere between 20-100 sectors, both horizontally and vertically, with razor-sharp accuracy in isolating sectors to prevent signal bleed. We have already seen events like the recent Super Bowl in the United States bring in more than 200 GB of traffic on a single day. With data growth doubling almost every year, the indoor systems deployed for the Brazilian sporting events will be the most advanced systems ever seen.”

The “In-building Wireless” Market Data is part of the In-building Wireless Research Service that tracks traditional in-building systems like Active and Passive DAS and Repeaters.

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