Over the last twelve months iBeacons /BLE beacons have caught the zeitgeist and emerged as a key anchor technology in the retail space. However, there are many other markets that will generate even bigger volumes of BLE beacon shipments over the next 5 years, creating a 60 million unit market in 2019.
ABI Research’s latest report “BLE Tags and the Location of Things”, outlines the larger opportunities for BLE Beacons in Commercial/Enterprise, Connected Home and Personal Asset Tracking.Senior analyst Patrick Connolly comments, “It may surprise many to see that retail is the smallest market covered in the report. In building terms, many stores are relatively small in comparison to a corporate office or hospital, while the items being tracked i.e. consumers, are already BLE-enabled through their smartphones, further limiting the number of beacons required.”
Clearly connected home and personal asset tracking have huge potential for BLE beacons and will feed into a much larger Internet of Everything. We will see silos of beacon networks emerging over the next 5 years, and larger companies like Apple and Google must consider how to aggregate this into a cohesive system, creating new revenue opportunities.
However, beacons have already been dropping significantly in price and while 60 million is an impressive number, this translates into less than $500 million in hardware revenue, which must be disseminated across the army of start-ups and developers working with beacons. Certainly the margin in a basic beacon will disappear rapidly, with companies like Quuppa, Sonic Notify and StickNFind adding new location and range capabilities to better enable these new markets. Gimbal and others are looking at the on-going management of beacon networks, to generate long term revenues.
These findings are part of ABI Research’s Location Devices and Location Technologies Market Research.
ABI Research provides in-depth analysis and quantitative forecasting of trends in global connectivity and other emerging technologies. From offices in North America, Europe and Asia, ABI Research’s worldwide team of experts advises thousands of decision makers through 70+ research and advisory services. Est. 1990. For more information visit www.abiresearch.com, or call +1.516.624.2500.
About ABI Research
ABI Research is a global technology intelligence firm delivering actionable research and strategic guidance to technology leaders, innovators, and decision makers around the world. Our research focuses on the transformative technologies that are dramatically reshaping industries, economies, and workforces today.
ABI Research提供开创性的研究和战略指导，帮助客户了解日新月异的技术。 自1990年以来，我们已与全球数百个领先的技术品牌，尖端公司，具有远见的政府机构以及创新的贸易团体建立了合作关系。 我们帮助客户创造真实的业务成果。
For more information about ABI Research’s services, contact us at +1.516.624.2500 in the Americas, +44.203.326.0140 in Europe, +65.6592.0290 in Asia-Pacific, or visit www.abiresearch.com.
Asia: +65 6950.5670