Tyco International receives top honor out of 14 companies that ABI Research, the leader in transformative technology innovation market intelligence, ranks as leaders in the retail customer analytics space. The report evaluates each company on 13 parameters across two overall categories: innovation and implementation. Irisys, Nomi, and Tyco International received the top three slots for implementation, while Vizualize, RetailNext, and Tyco International ranked highest for overall innovation.
“Tyco International has one of the most innovative solutions available today,” says Patrick Connolly, Principal Analyst at ABI Research. “Its acquisition of ShopperTrak and FootFall, and subsequent launch of its Synergy product, significantly boosts its market share, combined with one of the most innovative solutions available today. It is one of the first companies to truly address the need to integrate different retail technologies and bring new capabilities and ROI to retailers.”
The other two major players in this market, Nomi and Irisys, both built out strong market share after developing innovative technologies. To stay on top, ABI Research suggests both companies now look to the future and begin to work with new technologies and analytics tools.
The competitive analysis also includes three Wi-Fi startups this year: Euclid, Purple, and Walkbase. All created powerful analytics platforms and, because of this, demonstrated strong growth in 2015. Both Purple and Walkbase also offer their own low-cost Wi-Fi analytics beacons that help improve accuracy and lower implementation cost.
Additionally, Vizualize and Shopperception received strong scores in the innovation category for their work on next-generation 3D sensing technologies. Vizualize, specifically, now offers a range of in-depth analytics tools that provide metrics that extend far beyond mere people counting.
“Countwise is another company with a strong portfolio of analytics tools that continues to evolve,” concludes Connolly. “If its new innovations can deliver, Countwise, Vizualize, Shopperception and like-minded innovators could see a significant increase in deployments as retailers look to bring internet analytics to the brick and mortar space.”
These findings are part of ABI Research’s Location Technologies Service, which includes research reports, market data, insights, and competitive assessments.
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