Deeper understanding of the latest and most prominent AR smartglasses in the market both for consumers and enterprises. The report assists readers in comparing the capabilities of a selection of new AR devices and identify strengths, weaknesses, and opportunities.
Actionable learnings that OEMs should take into consideration from some prominent AR hardware shutdowns over the past year (Daqri, ODG, Meta).
Recommendations around trends in AR smart glass market, and how these can impact both direct hardware efforts as well as implementation and related market happenings.
Detailed analysis and comparison of the products to leverage for roadmapping, knowledge growth, partnership/investment opportunity, and competitive strengths/weaknesses.
Assist in likelihood of positive reception for these devices incorporating numerous factors: cellular/5G capabilities today and going forward, supporting platforms, high value use cases, limited systems integration barriers, existing partnership benefits, etc.
Critical Questions Answered
What are some of the most impactful AR devices on the market today, and why are they impactful?
Which are the technical features that OEMs tend to include in their devices in order to offer more immersive and accurate AR/MR experiences?
What makes each AR device/solution stand out from the competition?
Where are some weaknesses or opportunities in coverage or capability currently?
Which are the strategies that OEMs adopt to gain leadership in the market, such as strong partnerships, end to end solutions, and consulting services?
What are the use cases/applications that manufacturers most often target, and which are most valuable?
Research Highlights
Individual company deep dives on AR smart glass features and competitive advantage points.
Contextual information on competitive positioning, such as platform opportunities and partnership strengths.
Key learnings and recommendations from hardware differences and trends, as well as non-hardware market trends in use cases and adoption rates.
Who Should Read This?
Product Managers for hardware OEMs and platform providers
Marketing for OEMs, platform providers, SIs, VARs
Digitization experts/decision makers across markets
C-level for potential AR customers and integrators
Market analysts and researchers looking for greater hardware ecosystem understanding
