Spotify to Hold 32% of 29-Mil. Music Streaming Subscribers Forecasted for End-2013
London, United Kingdom - 01 Aug 2013
Consumers paying for on-demand music streaming services will total 29 million worldwide at the end of 2013, show the latest forecasts from ABI Research. Accounting for 32% of the premium subscribers, Spotify is expected to close the year as the leader, trailed by Deezer, SK Telecom’s MelOn, and rounded out by Rhapsody and Sony. The subscriber base is forecasted to reach 191 million by end-2018.
Senior analyst Aapo Markkanen comments, “The past two years have seen a remarkable international expansion of streaming as a distribution model, but in terms of its long-term potential we’re still only scratching the surface.”
Markkanen continues, “That’s also something to stress when discussing streaming’s role as a source of artist income. At end-2013 the cumulative revenue from premium subscriptions will amount to less than $5 billion, yet we expect this all-time pot to exceed $46 billion in the next five years. Some two-thirds of it will be going to the rightholders; although how they will split it is then a whole another matter.”
As regards the streaming providers’ competitive landscape, ABI Research anticipates some level of consolidation to take place once the current land grab stage starts slowing down. Streaming is a high-volume, low-margin industry, so to become and stay profitable the providers need scale. Further competitive pressure will come from the consumer technology giants investing in cloud music.
Practice director Dan Shey explains, “Google’s and especially Apple’s moves in this space have been cautious, for a number of strategic reasons. Microsoft and Sony have been bolder, mainly because of their involvement in gaming consoles. Sony, in particular, makes an interesting case with its future cloud strategy. Obviously threatened by its position as a pure-play hardware firm, Sony could use the cloud as the fabric for its own services ecosystem.”
These findings are from ABI Research’s “Cloud Music Services” study, which is part of the firm’s Cloud Content and Services Research Service.
ABI Research provides in-depth analysis and quantitative forecasting of trends in global connectivity and other emerging technologies. From offices in North America, Europe and Asia, ABI Research’s worldwide team of experts advises thousands of decision makers through 70+ research and advisory services. Est. 1990. For more information visit www.abiresearch.com, or call +1.516.624.2500.
Contact ABI Research
- Americas +1.516.624.2542
- Europe +44.(0).203.326.0142
- Asia +65.6592.0290
- Asia 82 10 8278 9592
Other Recent News
- 22 Feb 2018
- China Mobile Leads in Telco Innovation for 5G While European Telcos Merely Spectate
- 21 Feb 2018
- Massive MIMO Comes of Age in 2021 on the Back of 5G Rollout Momentum
- 20 Feb 2018
- Industrial IoT Platforms: A US$16 Billion Opportunity but Fragmentation and Technology Integration Prove Challenging
- 15 Feb 2018
- ABI Research’s New ‘Executive Foresights’ Focus on Real-World Triggers