Actionable Benefits

  • Improve decision making time and accuracy around AR/MR devices, use cases, and verticals with quick data slices along with supporting qualitative analysis.
  • Increase understanding of present day and forward-looking impactful trends in hardware, software, and services and how that impact shapes pivotal elements of the AR/MR market.
  • Quickly create strategies and strengthen business decisions in AR/MR and related markets without analyzing a full dataset.       

Critical Questions Answered

  • What has the impact of COVID-19 been on the AR market?
  • What is the overall size of the augmented and mixed reality market today and in the future?
  • What are the driving trends of these differences and how do they permeate throughout the market?
  • What are some of the most widely used use cases today and how do these change going forward?

Research Highlights

  • Breakdown of significant happenings, and impact of Covid-19 today and in the future.
  • Highlights from 2021 so far and expectations for the next few years in the AR space, including key players and trends.
  • Vertical and Value Chain data breakouts with accompanying analysis.
  • Timeline of market opportunities through 24 months and beyond, and changes in trends to be aware of.
  • Breakdown of disruptive forces both increasing and decreasing in disruptiveness
  • Offensive and defensive recommendations for hardware, software, and platform players as well as AR customers.        

Who Should Read This?

  • Decision makers for those actively implementing augmented reality or looking to in the future.
  • Product managers wanting quantitative backup for AR/MR device, partnership, or implementation roadmaps.
  • Innovation leaders invested in the overall digitization space wanting to understand inter and intra-market AR/MR dynamics.

Table of Contents

2020 Highlights and Future Expectations

Smart Glasses Shipments

AR Value Chain Revenue

AR Market Opportunities

Disruptive Forces

Recommendations and Outlook

Companies Mentioned