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Payment Card Shipments in Malaysia: 2021 to 2030

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Payment and Banking Card Technologies Analysis Market Data Overview: 2Q 2026

Presentation | 2Q 2026 | PT-3409

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The payment card market in Malaysia is shrinking due to new policies

ABI Research forecasts total payment card (EMV) shipments in Malaysia to decrease from a peak of 27.4 million units in 2022 to a low of 16.3 million units by 2028.

Malaysia’s move to a 7-year card expiry period is raising concerns about whether other issuers and markets could follow a similar strategy. The Malaysian market now serves as a useful case study for understanding the wider impact of longer expiry periods.

Card expiry extensions are not new. The industry has already shifted from the traditional 3-year standard to 4 years for credit cards and, in many cases, 5 years for debit cards. While this reduced replacement card total addressable market (TAM), strong fintech growth helped offset the impact. Despite digital-first strategies, consumer demand for physical payment cards has remained strong, particularly for premium and customized offerings.

Malaysia’s transition highlights the potential scale of impact. Moving from 4- or 5-year expiry periods to 7 years could reduce replacement TAM by around 20% over a 2–3-year period. Once issuers complete the transition across their portfolios, the market will stabilize at a lower annual shipment baseline.

Although Malaysia remains an isolated example today, interest in longer expiry periods is beginning to emerge elsewhere, such as issuers in the Philippines.

To offset lower payment card shipment volumes, manufacturers may need to focus more heavily on higher-value products, including sustainable materials, metal cards, and premium form factors.