Actionable Benefits
- Acquire quantitative knowledge of the Augmented Reality (AR) and Mixed Reality (MR) market through vertical segmentation of hardware and software data.
- Identify key market segments for growth and opportunity including hardware, software, and services.
- Understand present day and forward-looking market size and impactful trends, and how that shapes quantitative elements of the market.
- Understand how “no display” glasses (Artificial Intelligence (AI)-first smart glasses) will play a part in each vertical.
Research Highlights
- Vertical by vertical segmentation of the market across 15 verticals, including sub-segmentation by smart glasses shipment form factor.
- Interactive dashboard for shipments, installed base, and revenue by vertical, region, and year.
- Pivot tables and raw data included for all data points to allow for user manipulation and analysis.
- Granular methodology and definitions to clearly understand segmentation and differentiation used within the database, as well as the wider market.
Critical Questions Answered
- What is the overall size of the AR and MR market for both hardware and software?
- How does this size differ by vertical?
- How do verticals differ in smart glasses hardware shipment types?
- What are the driving trends of these differences and how do they permeate throughout the market?
- How will no display glasses play a role in the coming years?
Who Should Read This?
- Decision makers for those actively implementing AR or looking to in the future, especially for content and network enablers, tech suppliers, and potential AR customers.
- Product managers wanting quantitative backup for AR/MR devices, partnerships, or implementation roadmaps.
- Innovation leaders invested in the overall digitization space wanting to understand intra-market AR/MR software and service dynamics.
Related Research
Augmented Reality Hardware
Market Data | 4Q 2024 | MD-ARHW-102
Augmented Reality Software and Services
Market Data | 4Q 2024 | MD-ARS-102
Virtual Reality Market Data: Devices, Verticals, and Value Chain
Market Data | 3Q 2020 | MD-VR-109