Connected Car and Software-Defined Vehicle Semi-Annual Update: 2H 2023
Price: Starting at USD 3,000
Publish Date: 26 Sep 2023
Code: PT-2592
Research Type: Presentation
Pages: 24

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Actionable Benefits
- Keep track of the latest connected vehicle and Software-Defined Vehicle (SDV) market trends, and the competitive landscape.
- Quickly assimilate opportunities on the rise and plan accordingly.
- Identify market leaders and laggards in the United States and Europe.
- Formulate connected car monetization strategies.

Research Highlights
- Summary of major trends impacting the embedded and aftermarket opportunities./
- Analysis of new Original Equipment Manufacturer (OEM) strategies for SDV deployment, and recommendations for their supply chain.
- Overview of key advantages and enabling technologies for SDVs.

Critical Questions Answered
- Which embedded and aftermarket connected vehicle trends are emerging, and how will they shape the market's future?
- How are carmakers reformulating their connected car business models around SDVs?
- What is the horizon over which new monetization opportunities will mature?

Who Should Read This?
- Decision makers within OEMs, Tier One suppliers, Telematics Service Providers (TSPs), and Systems-on-Chip (SoCs) and connected car platform providers.
- Product managers at Mobile Network Operators (MNOs), and semiconductor and software companies supplying connectivity and infotainment enabling technologies.
- Planners within insurers and digital security players.
Companies Mentioned









Table of Contents
OEM Embedded Connectivity Trends
Software-Defined Vehicle (SDV)—Introduction and Definition
Advantages and Enabling Technologies
E/E Architectures
Market Challenges
Revenue Expectations
Shifting OEM Attitudes to “Control”
Opportunities and Challenges for SDVs
Recommended Reading from 1H 2023
Major and Minor Connected Car Opportunities
Increasing and Decreasing Opportunities
Offensive and Defensive Strategies
Companies Mentioned
- BMW Group
- Box, Inc.
- BYD
- Ford Motor Company
- Hyundai
- Infineon
- Mobileye
- Tesla
- XPENG
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