The global economic slowdown has had an impact on the future growth of embedded modem modules as customers have lengthened upgrade and replacement buying cycles. At the same time, awareness of wireless broadband continues to build. As economies continue to improve, more devices will offer embedded modem connectivity, providing more incentive for customers to buy an embedded device rather than an external USB modem.
According to ABI Research, embedded module shipments are not forecast to exceed USB modem shipments within the next five years, as USB “dongles” continue to go from strength to strength and average selling prices hold steady. Currently, USB configurations are outselling embedded modems by a ratio of more than three to one. By 2016, however, that ratio will be more like 1.2-to-one.
“Media tablets had a significant positive impact on embedded module shipments last year, with Apple coming out as the new leader for 3G modules,” notes ABI Research senior practice director Jeff Orr. “But embedded modules will likely falter this year as the tablet vendors look to drive prices down by foregoing add-ons including 3G/4G modems.”
ABI Research’s “Cellular and Mobile Broadband PC Modem Market Data” provides market share and shipment forecast data for WWAN modems providing IP data connectivity for portable and mobile computing and consumer electronics devices. This edition offers a full-year 2010 review of the mobile broadband modems and routers for the PC and CE markets.
It is part of the firm’s Cellular PC Modems Research Service, which also includes another Market Data product, Research Reports, Surveys, ABI Insights, an ABI Vendor Matrix, and analyst inquiry support.
ABI Research provides in-depth analysis and quantitative forecasting of trends in global connectivity and other emerging technologies. From offices in North America, Europe and Asia, ABI Research’s worldwide team of experts advises thousands of decision makers through 30+ research and advisory services. Est. 1990. For more information visit www.abiresearch.com, or call +1.516.624.2500.
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