Oyster Bay, New York - 15 Aug 2011
Google agreeing today to buy Motorola Mobility Holdings Inc. for $12.5 billion gives the search giant a more significant direct involvement in the design and production of mobile phone hardware and shores up a valuable intellectual property portfolio during a time when legal maneuvering through patent holdings is plaguing the Android market.
A number of repercussions will result from this acquisition if it goes through. The Android platform is on its way to becoming the eventual leading OS in the smartphone market due to its wide OEM support. Does the growing support change for Android now that Google will be in direct competition with its licensees? Will the likes of Samsung, Huawei or even HTC adjust their strategies by emphasizing a competing platform? How will it affect Android future development? Android innovation relies on the contributions of its licensees, does it all freeze while this settles and how well can RIM and HP capitalize on this opportunity?
“Google has been relatively silent through the many legal problems its licensees have faced in defending Android,” says Kevin Burden, vice president and practice director, mobile networks. “All its licensees are now feeling their legal positions have just been reloaded, but their allegiance to Android may be more at risk.”
Beyond mobile phones and media tablets, Motorola Mobility has a healthy business in the digital home, namely broadband cable modems and set-top boxes. Its strategy has been to promote a “TV everywhere” solution. Google, in contrast, had its foray into this space with Google TV seen widely as an experiment. A tie-up between Google and Motorola could give Google the expertise it needs to be taken seriously and gain an eventual foothold in content deliver to the home.
ABI Research’s “Smartphone Technologies and Markets” study explores the leading IC and OS platforms and the outlook for these competing technologies. In addition, it examines technologies that are being integrated into smartphones as competitive differentiators by smartphone OEMs.
It is a component of the Smartphones & Mobile Devices Research Service.
ABI Research provides in-depth analysis and quantitative forecasting of trends in global connectivity and other emerging technologies. From offices in North America, Europe and Asia, ABI Research’s worldwide team of experts advises thousands of decision makers through 40+ research and advisory services. Est. 1990. For more information visit www.abiresearch.com, or call +1.516.624.2500.
About ABI Research
ABI Research provides strategic guidance to visionaries, delivering actionable intelligence on the transformative technologies that are dramatically reshaping industries, economies, and workforces across the world. ABI Research's global team of analysts publish groundbreaking studies often years ahead of other technology advisory firms, empowering our clients to stay ahead of their markets and their competitors.
ABI Research提供开创性的研究和战略指导，帮助客户了解日新月异的技术。 自1990年以来，我们已与全球数百个领先的技术品牌，尖端公司，具有远见的政府机构以及创新的贸易团体建立了合作关系。 我们帮助客户创造真实的业务成果。
For more information about ABI Research's services, contact us at +1.516.624.2500 in the Americas, +44.203.326.0140 in Europe, +65.6592.0290 in Asia-Pacific or visit www.abiresearch.com.
Asia: +65 6950.5670