Location Technologies

ABI Research’s location and tracking technologies research uncovers new forecasts and trends that extend beyond the traditional outdoor positioning and navigation systems. Our research focuses on the foundational building blocks of location ecosystems, as well as the potential deployment prospects in smart home, smart city, health, retail, automotive, industrial IoT, AR/VR, in-building location, and navigation, asset tracking, beaconing, and robotics markets.

Featured Research

Outdoor/Wide Area Location Technologies

This market data tracker provides forecasts of outdoor Location ICs shipments and revenues, either that be GNSS, cellular, or low-power area (LPWAN based). The tracker covers market opportunities across 20 key use cases targeting different industries including the traditional location-based services, retail, transportation and fleet management, professional services, network infrastructure, and industrial applications.

Particular granularity is provided for GNSS ICs broken down by constellation type (e.g. GPS, Glonass, Galileo, Beidou, etc.) and frequency bands supported (e.g. L1/E1, L2, L5/E5). In addition to GNSS, the tracker provides forecasts for other technologies with location capabilities, including Sigfox, LoRa, LTE-M, and NB-IoT.


Executive Foresights

Overcoming the RTLS Scalability Challenge

1Q 2019

Real-Time Locating Systems (RTLS) have at last reached the mindset transition state, where a given technology ceases to be a fresh novelty that attracts customers largely because of curiosity and hyperbolic promises and now must provide proof of fast ROI, ease of deployment, and scalability. While there is a very large potential market for RTLS to grow into, including smart manufacturing, healthcare, proximity services in retail, wayfinding in airports, shopping malls, and hotels, among others, adoption of RTLS has been relatively slow, and many potential consumers are still skeptical of the IoT. While this slow adoption can be attributed to many factors, the most important one is scalability, which is the selective pressure that will drive the consolidation of the currently fragmented RTLS ecosystem.


NB-IoT-Enabled Bike-as-a-Service in Smart City Space

3Q 2017

During the Huawei Analyst Event held in May 2017 in Singapore, Huawei announced their strategic partnership with China Telecom and Ofo to develop a smart bike-as-a-service in China. Huawei will provide the NB-IoT chipset to Ofo bike. Additionally, Huawei announced they will ship 1 million units of 3GPP-based NB-IoT Boudica 120 chipsets starting in June of this year. Meanwhile, The Boudica 150 chipset, with DL of up to 80 Kbps and UL of 106 Kbps, will be commercially available in Q4 2017. Additionally, Ofo is conducting trials in the U.S. (San Diego) and the U.K (Cambridge). Other vendors of the NB-IoT chipset/ module include Qualcomm, Sequans Communications, U-blox, and Quectel, among others.

Analyst Support

Every client is assigned a key member of our research team, based on their organization’s needs and goals. And, an unlimited number of Analyst Inquiry calls are available to answer your specific questions.

Malik Saadi

Vice President, Strategic Technologies

Stuart Carlaw

Chief Research Officer

Adarsh Krishnan

Principal Analyst

Henrique Rocha

Research Analyst


Location Platforms: Value Chain Analysis, Technology Innovation & Business Transformation

Location services are extending quickly from traditional outdoor tracking and navigation & positioning systems to indoor location systems, high precision cellular positioning, and real time asset tracking systems. As the market develops the supply chain becomes very complex and the boundaries between the different nodes starts to blur. The huge fragmentation surrounding location technologies are amplifying this complexity. As a result, technology suppliers are struggling to generate scale to maintain margins using traditional one-time sales of products and the industry is moving quickly from products offering to platform and solution offerings.

These trends will likely transform dynamics surrounding this market, change spheres of influence, and reshape the relationships within the value chain. Special attention is dedicated to location technologies as a service as a potential alternative to the traditional one-tine sales business model.

    This webinar will address the following questions:
  • How can emerging location use cases best be monetized?
  • Who should I partner with in the value chain?
  • What type of technologies and platforms should be considered for specific use cases and under what type of business models are they available?
  • Who will be the winners and losers in the location technology value chain?
  • How big are the market opportunities for location technologies across different industries and what are the best possible ways to generate scale?