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Transformative Consumer Device Features and Technologies
This market data examines the market sizing and forecasts for key transformative consumer device features and technologies. The goal of this market data is to present historic and expected attach rates for various advanced mobile device enabling technologies to isolate and predict how product innovation may evolve for both smartphones and tablets. These technology features have been analyzed mainly from a hardware perspective, so the market data does not cover those that can be enabled through one or more applications/services via an operating system (OS). The technologies covered, along with their attach rates for both smartphones and tablets, include: motion sensors; MEMS microphones; smart biometrics (including facial recognition, iris scanning and voice AI); embedded cameras; screen resolution (4K and beyond); wireless charging; foldable/edge displays; USB type connections; built-in projectors/holograms; support for LTE-U/LAA/LWA; dust and waterproofing; AR/VR compatibility; built-in payment; and, SIM free (eSIM).Continue
Reports & Data
As the world’s third-largest manufacturer of smartphones, China-based Global ICT Solutions provider Huawei has managed to further consolidate its position over the past year. The company is now the largest smartphone seller in China, and overseas shipments have risen to represent around 50% of its overall handset sales.
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Despite close to two billion smartphones being sold globally this year, the market is becoming increasingly commoditized and is clearly reaching a level of saturation. In such a highly competitive market, there are few companies that are able to successfully maintain margins, while others have fallen by the wayside. It will be those that can control costs, create quick and sustainable differentiation, and establish new business models that will remain competitive and resilient to these expected ongoing market pressures. In light of this development, our webinar will explore the major trends and influences that will impact, drive, and evolve the market over the coming years. We will share some of our top-level forecasts, as well as how we envision smartphone vendors will be able to create demand in the future.Replay