Augmented Reality for Telecom Operators & How it can Boost the AR Market?

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By Dean Tan | 1Q 2021 | IN-6046


Telecom Operators' Bubbling activities in Augmented Reality


Within the last year (2020), activities around AR/VR/MR market with telecoms have been bubbling. This is especially true with all major Japanese telecom operators (NTT Docomo, KDDI, and Softbank). For example, NTT Docomo has established a new venture, Fukugo-Genjitsu-Seisakujo, INC, looking at the development of XR services targeted towards different processes in industrial applications. (e.g., design, manufacturing, and inspection). KDDI partnered with Nreal, the Chinese AR device firm, to bring its product into the Japanese market. Softbank has also joined the Niantic Planet-Scale AR Alliance (that brings together telecom operators to work on 5G content), the only Japanese telecom operator to do so.

Such developments are not limited to Japanese telecom operators but also for operators globally. Operators such as SK Telecom in South Korea, the 3 major telecom operators in China, Orange, T-Mobile, Verizon, Telefonica have partnered with Qualcomm to drive the development in Extended Reality (XR) viewers of the future. LG Uplus in collaboration with Nrea…

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