They See Me Rollin’, They Lovin’: Asset Visibility for Connected Wheels Opens New Markets and Services

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By Tancred Taylor | 1Q 2021 | IN-6030


Nice Wheels


The last year has seen a number of announcements by tire and wheel manufacturers in what is a busy corner of the automotive industry. A recap of some of the developments by major players include:

  • Continental: In December 2020, Continental launched its ContiConnect Live solution, building on its ContiConnect Yard solution requiring stationary checkpoints in fleet yards. Sensors embedded within the tire send pressure and temperature data via Bluetooth to a telematics unit integrated within the car, and from there to the Continental cloud backend (along with GPS data from the telematics unit reporting the position of the car). The solution is available in some Western and Northern European countries, with plans for wider deployments.
  • Bridgestone: In June 2020, Bridgestone announced a collaboration with Microsoft as part of the former’s connected vehicle program. The two partners created a Tire Damage Monitoring System (TDMS, rather than simply a Tire Pressure Monitoring System (TPMS)) to give real-time alerts on location and condition of tires. The solution is available on certain OEM brands whe…

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