COVID-19 Showing Promise for the Future of Sharing Micro-Mobility
Cycling as a mode of transportation has sparked during the lockdown period in China. Previous business plans from providers included flooding cities with thousands of bikes, which didn’t help with their social image, as many viewed the sheer mass numbers of bikes being placed as a nuisance. Now, with the use of Artificial Intelligence (AI), sharing platforms are able to identify the areas with the highest demand, allowing providers to turn their sights to the key profitable areas.
The sharing providers’ previous business models included merely dropping bikes off in different places with no reason for placing them there, which led to the bikes overcrowding the streets. Due to the annoyance this created for the public within these Chinese cities, ridership did not grow as the providers thought it would, which caused financial strains that lead to the closures of companies such as Ofo and Obike. If the providers had strategically placed the bikes instead, it would have appeared that demand was not an issue that contributed to the financ…
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