Takeaways and Highlights from Augmented World Expo 2019

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4Q 2019 | IN-5644


What Are the Opportunities for the AR/VR Market?


At the Augmented World Expo (AWE) 2019, Augmented Reality (AR) and Virtual Reality (VR) providers and adopters presented the technological advancements, rising opportunities, and current challenges that need to be addressed in the AR/VR ecosystem. Lenovo, Bosch, Varjo, Blippar, Google, and Atheer were some of the notable companies that presented their products, use cases, and expectations about the evolution of AR/VR. Industrial use cases and applications remain among the most successful implementations of AR solutions, with promising Return on Investment (ROI) and impressive proven performance metrics. The latest AR smart glasses are technically more capable, equipped with more powerful processors, enhanced graphics, and other sensors such as gesture control and gaze tracking which are essential features for complex AR use cases. In regard to VR, solutions are significantly more established in corporate training and are steadily unlocking new opportunities for VR headset manufacturers to increase sales and improve the capabilities of VR headsets to be…

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