Rakuten Plans to Be the First Streaming Service to Support 8K Content

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2Q 2019 | IN-5526


Rakuten Expresses Its Plan for 8K Content


On-demand streaming service provider Rakuten TV recently expressed it is planning to launch 8K content later in 2019. Rakuten TV is a rebranded service of Spain-based Wuaki.tv after it was acquired by Japanese e-commerce company Rakuten. It is currently providing on-demand service in more than 40 counties across Europe including France, Germany, Italy, and the United Kingdom. Rakuten is trying to expand its services to compete as a global player like Netflix or Amazon, and has partnered with smart TV manufacturers to integrate its service into smart TV platforms. As part of its strategic plan to expand its business, Rakuten has stated that it is now collaborating with 8K TV manufacturers and content providers to provide movies in 8K format.

Current Stage of 8K Content and TV Set Availability


If Rakuten launches 8K streaming content in 2019, it is likely to be the first streaming service to provide 8K, which is currently provided by Japanese broadcaster NHK but not offered by any other …

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