KeepTruckin Reaches US$1 Billion Valuation, Joins Freight-as-a-Service Unicorns

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2Q 2019 | IN-5493


The Rise of the Unicorns


KeepTruckin, a startup fleet management provider, reached US$1.4 billion in value after an additional US$14 million in Series D funding, with support from existing investor GV. Revenues are anticipated to triple this year. The company announced plans to launch its Smart Load Board later this year, leveraging its ELD data. Freight-as-a-Service (FaaS) competition includes Uber Freight (parent company IPO coming in 2Q), Convoy (reached unicorn status last September through Alphabet, Y Combinator, Benioff, Gates, Bezos, etc.), Trucker Path (acquired in 4Q by Renren), Transfix (revenue run rate above US$100 million), and (recent large investment from Iconiq Capital), as well as traditional 3PLs like C.H. Robinson and J.B. Hunt.

Digital Freight Evolution and Competition


Continued massive growth in e-commerce, coupled with rising consumer expectations and tightening delivery windows from mega retailers like Walmart, are all putting pressure on the logistics value chain for efficiency and profita…

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