Major Contracts and Investment Continue to Prove Value and Confidence in Augmented Reality

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By Eric Abbruzzese | 4Q 2018 | IN-5337


Government Money Starts to Flow


It was only a matter of time before a big military contract was seen in the Augmented Reality (AR) space. The U.S. Army proved to be first—at least the first on a notable, public scale—with a recent contract worth US$480 million to use Microsoft’s HoloLens headset for a program called the Integrated Visual Augmentation System (IVAS). Training is mentioned in the contract as a primary use case focus, and could result in 100,000 devices shipped.

While not a major military contract, DigiLens also recently completed a Series C funding round led by Mitsubishi Chemical Holdings and Niantic Inc. (developers behind Pokémon Go) to develop waveguide displays, a fundamental type of display technology for see-through display applications. Both of these announcements lend credence to the idea that AR is maturing, the knowledge base is growing, and realistic implementations are providing value and a Return on Investment (ROI). This fits well with ABI Research’s expectation of a positive market inflection in 2019, with a confluence of these factors,…

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