The Wireless Cable Quad Play
Large cable companies in the United States are finding a way to enter the wireless market and increase their customer offerings by leveraging Mobile Virtual Network Operator (MVNO) arrangements with Mobile Network Operators (MNOs).
New mobile wireless players—such as Xfinity Mobile (Comcast) and Spectrum Mobile (Charter), both of which have an MVNO agreement with Verizon—are present on the market now along with newly formed Altice USA, which is promising wireless in 2019thanks to an MVNO agreement with Sprint.
So, one year from now we will have three new wireless carriers competing for subscribers with AT&T, Verizon, T-Mobile, Sprint, and others. Each of these companies brings with it many millions of broadband subscribers whom they use to expand their offerings to quad play (broadband, television, telephone, and wireless). This is a direct competitive response to Mobile Network Operators (MNOs) such as AT&T offering U-verse and DirectTV, and now with content from Time Warner and Verizon with its FiOS-based quad play, and to the upcoming T-Mobi…
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