WiGig in 2018 – Alive, but Not Kicking

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By Andrew Zignani | 1Q 2018 | IN-5031

 

All Quiet on the Consumer Front

NEWS


As another Consumer Electronics Show (CES) passes, another year goes by where WiGig (802.11ad) fails to gain major traction in the consumer market. Despite the first 802.11ad-enabled smartphone arriving to the market in September 2017 in the form of the Asus ZenFone 4 Pro, there were no major new 802.11ad devices unveiled at CES 2018, and previous momentum for the technology in terms of new product announcements, chipset availability, and collaboration between key industry players appears to be slowing down considerably.  

The Challenge of Building a 60 GHz Wi-Fi Ecosystem

IMPACT


Despite the numerous inherent technological advantages that 802.11ad and 60 GHz Wi-Fi can bring about,the technology has struggled to create compelling enough use cases to drive the WiGig market into the mainstream. As ABI Research predicted several years ago, “One of the major challenges that Wi-Fi faces by moving to the 60 GHz band is the lack of an existing device ecosystem on which to build. There is a very…

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