BMW Group to Integrate Amazon Alexa in all Mid-2018 BMW and Mini Models

by James Hodgson | 4Q 2017 | IN-4771

In September 2017, Amazon announced that BMW group will integrate its Alexa voice assistant into mid-2018 BMW and MINI models in the U.K., U.S., and Germany. Owners of these models will be able to interact with Alexa vocally to control certain embedded functions (such as in-car navigation), make purchases en route, access content such as music or Audible audio books, and control smart home devices and their functions.

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