Electronic Shelf Labels: ROI Analysis and Market Opportunities

1Q 2017 | Technology Analysis Report | AN-2764 | 17 pages | 2 charts | PDF

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Table of Contents

  • 1. INTRODUCTION
    • 1.1. The Future of Bricks and Mortar Retail
    • 1.2. Total Market Forecasts
    • 1.3. Regional Forecasts
    • 1.4. In-Store Pricing Roadmap
  • 2. KEY MARKET DRIVERS AND INHIBITORS
    • 2.1. Current Retail Market Drivers for ESLs
    • 2.2. Analysis of Traditional ESL ROI
    • 2.3. New ROI Opportunities
    • 2.4. Question Marks Over ESLs
    • 2.5. Connectivity: Creating a Link Between the Product and the Consumer
  • 3. DYNAMIC PRICING
    • 3.1. The Psychology of Dynamic Pricing
    • 3.2. What Dynamic Pricing Offers
    • 3.3. Six Variations of Dynamic Pricing
    • 3.4. How Amazon Already Leads on Bricks and Mortar Dynamic Pricing
    • 3.5. Dynamic Pricing + Mobile Shopping = New Opportunities


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