Over the Top (OTT) and Multiscreen Video Services Image

Over the Top (OTT) and Multiscreen Video Services

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A newer version of this research is available.

Please refer to Over the Top (OTT) and Multiscreen Video and Digital Content to ensure you are viewing the latest forecasts.

This database tracks digital content, services, and advertising that are critical to many of the devices covered by ABI Research. Currently, this product contains market revenue data for online video (short form and OTT), social networking, digital music, Internet search, gaming software/services, and other segments of the digital advertising market. This research is intended to track overarching market trends such as the continued migration from physical media to digital, transitions between traditional pay TV services and OTT, and to quantify the evolving content landscape, as it pertains to content monetization and changing consumer behavior. 

The over-the-top (OTT) video market, for example, continues to expand as consumers both look for and embrace new sources of content. These distribution channels coupled with the growing number of connected devices is fueling market growth, where revenue is expected to have a 17% worldwide CAGR from 2016 to 2022. Short form video accounted for over 25% of online video revenue in 2016. In response to this growth pay TV operators have launched OTT services to better extend their reach and engage both new customers and those who have cut the cord.     

Most markets are segmented by region (North America, Western Europe, Eastern Europe, Asia-Pacific, Latin America, the Middle East, and Africa).

Table of Contents

Tables
Click a table title to see what's included in the data.

Charts

Charts

  1. Cloud Content and Services Revenue
  2. App Market Revenue by Region
  3. Percent Mobile Games of App Market
  4. App Market Revenue by Ecosystem
  5. App Market Revenue by Region (Amazon Kindle Fire)
  6. App Market Revenue by Region (Apple iTunes Ecosystem)
  7. App Market Revenue by Region (Google Android/Google Play Ecosystem)
  8. App Market Revenue by Region (Other)
  9. eBook Revenue by Region (Total)
  10. eBook Revenue by Service
  11. eBook Revenue by Region (Amazon)
  12. eBook Revenue by Region (Apple)
  13. eBook Revenue by Region (Google)
  14. eBook Revenue by Region (Kobo)
  15. eBook Revenue by Region (Other)
  16. Social Networking Market Revenue by Region
  17. Social Networking Market Revenue by Revenue Type
  18. Social Networking Market Share by Vendor
  19. Search Revenue by Region
  20. Search Revenue Market Share by Vendor
  21. Music Revenue by Market Segment (Trade/Wholesale Revenue)
  22. Digital Music Revenue by Market Segment (Retail Revenue)
  23. Music Revenue by Region (Trade/Wholesale Revenue)
  24. Digital Music Revenue by Region (Retail Revenue)
  25. Music Market Share by Vendor (Music Labels)
  26. Digital Music Market Share by Vendor (Retail Revenue)
  27. Total Digital Advertising by Region
  28. Total Digital Advertising by Segment
  29. Display Revenue Market Share by Vendor
  30. "Market Shares, Total Online Video"
  31. Total Gaming Market Revenue by Category
  32. Total Gaming Market Revenue by Region
  33. Physical Media Revenue by Region
  34. Packaged Console Gaming Revenue by Region
  35. Packaged PC Gaming Revenue by Region
  36. Packaged Handheld Gaming Revenue by Region
  37. Digital Media Revenue by Region
  38. Digital Console Gaming Media Revenue by Region
  39. Digital PC Gaming Media Revenue by Region
  40. Digital Handheld Gaming Media Revenue by Region
  41. Digital Mobile Gaming Media Revenue by Region
  42. Gaming Market Share by Vendor