INDEX

TVaaS: TV Middleware and Guide as a Service

Service providers worldwide are taking a book from the over-the-top (OTT) provider ecosystem, delivering content to consumers on any screen and any network, either bringing existing pay TV systems to consumers on an OTT basis, or launching new standalone OTT services to cater to different audiences. This requires them to adapt their systems from proprietary front-end, middleware, and back-end systems to leverage natively IP-based and cloud-ready systems, which are best characterized as TV as a Service (TVaaS) platforms. In addition to natively aaS-based video distribution platforms, such as CDNs and OVPs, players in middleware, encoding, and guide data are restructuring their offerings around TVaaS. This research describes the key requirements as offerings switch, as well as service provider considerations in leveraging TVaaS platforms for pay TV services.

 

Table of Contents

  • 1. TV AS A SERVICE (TVAAS)
    • 1.1. Consumer Environment Changes
    • 1.2. Service Provider Perspective
    • 1.3. aaS Financial Cycles
    • 1.4. aaS Owned Platforms
    • 1.5. aaS Hosted Service Offerings
    • 1.6. aaS Managed Service Offerings
    • 1.7. Impact of TVaaS on the Product and Technology
    • 1.8. Impact of TVaaS on the Video Ecosystem
  • 2. TV AS A SERVICE (TVAAS) SUPPLIERS
    • 2.1. Comprehensive Middleware Vendors
    • 2.2. Metadata Vendors
    • 2.3. UI Specialists
  • 3. TVAAS MARKET FORECASTS
    • 3.1. Legacy Markets Converting to TVaaS Markets
    • 3.2. Native TVaaS Markets