There is a growing effort for automotive dealerships to pursue an “omnichannel” sales process, including online options in order to streamline the sales process and attract both Millennials and other tech-savvy buyers. Many consumers research vehicle make and model options, as well as pricing online, prior to deciding to visit a dealership, test-drive, and potentially finance a vehicle. Additionally, growing trends, including growth in EV's over-the-air technology, prognostics, and Mobility as a Service, are disrupting the traditional model.