Samsung’s Rush to Beat Apple to Market Leads to Galaxy Note 7 Disaster

4Q 2016 | IN-4280

I recall vividly when I was still struggling to decide whether to buy a Samsung Galaxy Note 7 before the launch of the Apple iPhone 7 in early September. The news of the Note 7 global recall shocked me. Multiple Note 7 batteries had exploded while charging. The second day after the recall news, I went to a major electronic and mobile retail store to confirm that recall was happening, even in Singapore and discovered that the Note 7 was no longer on the display shelves. Subsequently, the news that top airlines had globally banned the use of Note 7s during flights started to emerge and went viral.

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