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  • Augmented and Virtual Reality in Automotive: AR HUDs, See-through, Pre-sales, Manuals, Design, and Manufacturing

    3Q 2016 | Technology Analysis Report | AN-2307 | 2 charts | 20 figures | PDF

    While augmented and virtual reality applications in mobile and gaming have recently emerged, these concepts have already been deployed for a variety of automotive use cases including AR HUDs, local and remote see-through applications, pre-sales experiences, vehicle desgin, manufacturing, maintenance, and user manuals. Main benefits are centered around  a more intuitive and seamless user interface for drivers, especially critical for semi-autonomous driving and driving down costs. This report provides an extensive overview of all main use cases, technologies, benefits,  solutions, and vendors. Forecasts for AR HUDS are included as well.