Daimler Transforms into US Transit Aggregator

by Susan Beardslee | 2Q 2016 | IN-4079

Daimler subsidiary moovel Group recently announced moovel NA. This is a merger of two companies: GlobeSherpa, a provider of mobile tickets for public transit, deployed in 11 urban US cities, and RideScout, the “KAYAK of ground transportation,” a software development kit (SDK) for cars, bikes, and other shared transport. The newly-branded portfolio includes the moovel app, the moovel transit platform, and the RideTap SDK. Daimler expects moovel to help addresses commuters’ “last mile” struggles. The US has a stagnant 5% usage of mass transit with a number of fragmented transport solutions and apps. This can bring significant efficiencies to public transit providers through the reduction of manual ticketing time.

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