This competitive assessment looks at the leading vendors of retail analytics technologies, ranging from people-counting, queue management and in-store, aisle-level customer analytics. The report looks at the current market incumbents, largely drawn from the camera and thermal imaging technology sectors, as well as some of the Wi-Fi and BLE-based companies achieving success. While there is a huge range of companies active in this space, this competitive assessment aims to focus on those that are placing their primarily emphasis on retail analytics, and thus, best placed to have success.
The aim of the report is to establish the analytics companies that are winning market share, incorporating emerging new technologies, hybridizing systems, and expanding globally. ABI Research is aiming to identify the companies that are taking the necessary steps for future success in this space. To achieve this, each company is compared across a range of different parameters which cover the key elements necessary to be successful over the next four years.