This research analysis seeks to provide an in-depth assessment of the market opportunities for Bluetooth, discussing both new technical enhancements and how they can help to make Bluetooth the connectivity solution of choice across a number of IoT verticals. In addition, it will assess the competitive landscape within each of these markets, provide an understanding of Bluetooth’s strengths and limitations, and provide guidance on how IC suppliers and OEMs will be able to maximize their opportunities in the coming years. The research analysis will also outline where the biggest opportunities for Bluetooth will be over the next five to ten years.