General Motors’ ‘Super Cruise’ Autopilot Hits a Bump in the Road

by James Hodgson | 1Q 2016 | IN-3974

Perhaps the most important development of the ADAS market in 2015 was the increasing availability and affordability of the more popular ADAS features that have been developed in recent years. In particular, active emergency braking (AEB), lane keeping assistance (LKA), and adaptive cruise control (ACC) systems have seen increased uptake, being featured in low-cost bundles such as the Toyota Safety Sense™ and Honda Sensing™ packages. Following this consolidation, the hallmark of ADAS in 2016 will be the introduction of new ADAS in premium models, in particular highway pilots (longitudinal and lateral assistance at highway speeds) and automatic parking systems which can be controlled from outside of the vehicle.

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