Eddystone: Is This the Future of BLE Beacons?

Today there are a number of different BLE beacon standards available, with the most prominent being Apple’s iBeacon standard. This report compares and contrasts Eddystone (and the forerunner UriBeacon (uniform resource identifier beacon)) to iBeacon and considers in which vertical these standards will be complimentary or competitive. The report outlines leading providers of UriBeacons as well as a logical development path for OEMs in supporting multiple standards. Finally, the report considers how UriBeacon and iBeacon fit into each of Apple and Google’s much broader IoT, search, and ambient intelligence (AmI) strategies.

Table of Contents

  • 1. INTRODUCTION
    • 1.1. UriBeacon
      • 1.1.1. Advertising Mode
      • 1.1.2. Configuration Mode
      • 1.1.3. The Future of UriBeacon Looks Bleak
    • 1.2. Eddystone
      • 1.2.1. UUID Signal
      • 1.2.2. TLM Signal
      • 1.2.3. EID
      • 1.2.4. Nearby and Proximity APIs
      • 1.2.5. Sweet spot emerging for Start-ups/Developers
    • 1.3. Brillo
    • 1.4. Weave
    • 1.5. Key Advantages of Eddystone Beacons
    • 1.6. Key Disadvantages of Eddystone
    • 1.7. iBeacon versus UriBeacon versus Eddystone
      • 1.7.1. Complementary or Competitive
      • 1.7.2. Dual-signal beacons
      • 1.7.3. How Can Apple Regain Pole Position?
      • 1.7.4. Will Apple Build a Physical Web Rival?
      • 1.7.5. What Role Can the Bluetooth SIG Play?
  • 2. VERTICAL ANALYSIS
    • 2.1. Eddystone in Retail
    • 2.2. Eddystone and Local Search
    • 2.3. Eddystone in Smart Cities
      • 2.3.1. Consumer-facing Applications
    • 2.4. Eddystone in Smart Home
    • 2.5. Eddystone in Ambient Intelligence
    • 2.6. Eddystone in Industrial / Enterprise Applications
    • 2.7. Total Eddystone Forecasts
      • 2.7.1. Is This the Future of BLE Beacons?
  • 3. THE BROADER ROLE OF EDDYSTONE AND IBEACONS
    • 3.1. Putting Beacons in Context: Apple versus Google
    • 3.2. Apple's Overarching Strategy
      • 3.2.1. Apple's Ambient Intelligence and Local Search Strategy
    • 3.3. Benefits of Apple's BLE Beacon Approach
    • 3.4. Google's Overarching Strategy

Tables

  1. Retail Eddystone Shipments, World Market, by Vertical: 2013 to 2020
  2. Vending Machine Eddystone Shipments, World Market: 2013 to 2020
  3. Smart Home Eddystone Shipments, World Market: 2013 to 2020
  4. URI Shipments, World Market, by Application: 2013 to 2020
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Research Information

Price
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Publish Date
3Q 2015
Code
AN-2020
Research Type
Technology Analysis Report
Pages
17