INDEX

Media Tablets and eReaders

A newer version of this research is available: Media Tablets and eReaders

This Market Data product includes forecasts for media tablets and eBook readers. Shipments, ASPs, and revenue for these devices are provided, including shipments and revenues for each device type by region, platform, operating system, and connectivity attach rates. Quarterly performance analysis of the leading branded tablet OEMs contrasts unit, ASP, and revenue trends compared to the balance of the market. Country-level detail, installed base, white box shipments vs. branded OEMs, and groupings by advanced and developing markets is also provided for tablets.

Table of Contents

Charts

  1. Acer Market Performance Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  2. Acer Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  3. Acer Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  4. Amazon Market Performance Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  5. Amazon Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  6. Amazon Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  7. Apple Market Performance Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  8. Apple Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  9. Apple Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  10. Archos Market Performance Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  11. Archos Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  12. Archos Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  13. ASUS Market Performance Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  14. ASUS Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  15. ASUS Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  16. Barnes & Noble Market Performance Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  17. Barnes & Noble Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  18. Barnes & Noble Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  19. Dell Market Performance Table Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  20. Dell Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  21. Dell Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  22. Google Market Performance Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  23. Google Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  24. Google Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  25. HP Market Performance Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  26. HP Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  27. HP Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  28. HTC Market Performance Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  29. HTC Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  30. HTC Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  31. Huawei Market Performance Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  32. Huawei Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  33. Huawei Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  34. Lenovo Market Performance Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  35. Lenovo Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  36. Lenovo Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  37. LG Market Performance Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  38. LG Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  39. LG Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  40. Microsoft Market Performance Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  41. Microsoft Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  42. Microsoft Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  43. Motorola Market Performance Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  44. Motorola Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  45. Motorola Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  46. BlackBerry Market Performance Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  47. BlackBerry Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  48. BlackBerry Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  49. Samsung Market Performance Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  50. Samsung Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  51. Samsung Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  52. Sony Market Performance Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  53. Sony Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  54. Sony Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  55. Toshiba Market Performance Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  56. Toshiba Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  57. Toshiba Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  58. ViewSonic Market Performance Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  59. ViewSonic Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  60. ViewSonic Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  61. Others Market Performance Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  62. Others Market Performance Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  63. Others Market Performance Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  64. Media Tablet Shipments and Revenue, World Market, Forecast: 2009 to 2021
  65. eBook Reader Shipments and Revenue, World Market, Forecast: 2007 to 2021
  66. Tablet Installed Base by Operating System, World Market, Actual: 2015

Tables

Click a table title to see what's included in the data.
  1. Branded Media Tablet Shipments by Region, World Market, Forecast: 2009 to 2021
  2. Media Tablet Shipment Scenarios, World Market, Forecast: 2016 to 2021
  3. Media Tablet Shipments by Purchasing Entity, World Market, Forecast: 2009 to 2021
  4. Media Tablet Shipments by Processor Platform, World Market, Actual: 2009 to 2016
  5. Media Tablet Shipments by OS, World Market, Forecast: 2009 to 2021
  6. Media Tablet Shipments with Wireless WAN, World Market, Forecast: 2009 to 2021
  7. Media Tablet Shipments by WWAN Air Interface, World Market, Forecast: 2009 to 2021
  8. Media Tablet Shipments by Connectivity (WLAN, WPAN, GPS), World Market, Forecast: 2009 to 2021
  9. Media Tablet Shipments by Connectivity (Keyboard, Keypad), World Market, Forecast: 2009 to 2021
  10. Media Tablet Shipments by Form Factor (Screen Size), World Market, Forecast: 2009 to 2021
  11. Media Tablet Shipments by Form Factor (Display Resolution), World Market, Forecast: 2009 to 2021
  12. Media Tablet Shipments by Distribution Channel, World Market, Forecast: 2009 to 2021
  13. Media Tablet End-user ASPs, World Market, Forecast: 2009 to 2021
  14. Media Tablet End-user ASP Bands, World Market, Forecast: 2009 to 2021
  15. Media Tablet Revenue by Region, World Market, Forecast: 2009 to 2021
  16. Media Tablet Revenue by Processor Platform, World Market, Actual: 2009 to 2016
  17. Media Tablet Revenue by OS (Based on ASP Not Vendor-specific), World Market, Forecast: 2009 to 2021
  18. Media Tablet Revenue by WWAN Air Interface, World Market, Forecast: 2009 to 2021
  19. Media Tablet Revenues by Connectivity (WLAN, WPAN, GPS), World Market, Forecast: 2009 to 2021
  20. Media Tablet Revenue by Distribution Channel, World Market, Forecast: 2009 to 2021
  21. Apple iPad Shipment Scenarios by Feature, World Market, Quarterly Shipments: 2Q 2010 to 4Q 2015
  22. Media Tablet Market Share by Vendor, World Market, Quarterly Shipments: 1Q 2009 to 4Q 2015
  23. White Box Tablet Shipments by Region, World Market, Forecast: 2009 to 2021
  24. Total Tablet Shipments (Branded + White Box) by Region, World Market, Forecast: 2009 to 2021
  25. Media Tablet Shipments by Country, North America, Forecast: 2009 to 2021
  26. Media Tablet Shipments by Purchasing Entity, North America, Forecast: 2009 to 2021
  27. WWAN-enabled Tablets by Country, North America, Forecast: 2009 to 2021
  28. Media Tablet Shipments by WWAN Air Interface, United States, Forecast: 2009 to 2021
  29. Media Tablet Shipments by WWAN Air Interface, Canada, Forecast: 2013 to 2021
  30. Media Tablet ASP and Revenues by Country, North America, Forecast: 2009 to 2021
  31. Media Tablet Shipments by Country, Latin America, Forecast: 2010 to 2021
  32. Media Tablet Shipments by Purchasing Entity, Latin America, Forecast: 2010 to 2021
  33. Media Tablet WWAN Attach Rate by Country, Latin America, Forecast: 2010 to 2021
  34. Media Tablet Shipments by WWAN Air Interface, Latin America, Forecast: 2010 to 2021
  35. Media Tablet ASP and Revenues by Country, Latin America, Forecast: 2010 to 2021
  36. Media Tablet Shipments by Country, Asia-Pacific, Forecast: 2009 to 2021
  37. Media Tablet Shipments by Purchasing Entity, Asia-Pacific, Forecast: 2009 to 2021
  38. Media Tablet WWAN Attach Rate by Country, Asia-Pacific, Forecast: 2009 to 2021
  39. Media Tablet Shipments by WWAN Air Interface, Asia-Pacific, Forecast: 2009 to 2021
  40. Media Tablet ASP and Revenues by Country, Asia-Pacific, Forecast: 2009 to 2021
  41. Media Tablet Shipments by Country, Western Europe, Forecast: 2009 to 2021
  42. Media Tablet Shipments by Purchasing Entity, Western Europe, Forecast: 2009 to 2021
  43. Media Tablet WWAN Attach Rate by Region, Western Europe, Forecast: 2009 to 2021
  44. Media Tablet Shipments by WWAN Air Interface, Western Europe, Forecast: 2009 to 2021
  45. Media Tablet ASP and Revenues by Country, Western Europe, Forecast: 2009 to 2021
  46. Media Tablet Shipments by Country, Eastern Europe, Forecast: 2009 to 2021
  47. Media Tablet Shipments by Purchasing Entity, Eastern Europe, Forecast: 2009 to 2021
  48. Media Tablet WWAN Attach Rate, Eastern Europe, Forecast: 2009 to 2021
  49. Media Tablet Shipments by WWAN Air Interface, Eastern Europe, Forecast: 2009 to 2021
  50. Media Tablet ASPs and Revenues by Country, Eastern Europe, Forecast: 2009 to 2021
  51. Media Tablet Shipments by Region, Middle East and Africa, Forecast: 2009 to 2021
  52. Media Tablet Shipments by Purchasing Entity, Middle East and Africa, Forecast: 2009 to 2021
  53. Media Tablet WWAN Attach Rate by Region, Middle East and Africa, Forecast: 2009 to 2021
  54. Media Tablet Shipments by WWAN Air Interface, Middle East and Africa, Forecast: 2009 to 2021
  55. Media Tablet ASP and Revenues by Region, Middle East and Africa, Forecast: 2009 to 2021
  56. Media Tablet Installed Base, World Market, Forecast: 2009 to 2021
  57. Media Tablet Installed Base by Region, World Market, Forecast: 2009 to 2021
  58. Media Tablet Installed Base by Country, North America, Forecast: 2009 to 2021
  59. Media Tablet Installed Base by OS, World Market, Forecast: 2009 to 2021
  60. eBook Reader Shipments, World Market, Forecast: 2007 to 2021
  61. eBook Reader ASPs, World Market, Forecast: 2007 to 2021
  62. eBook Reader Shipment Revenue, World Market, Forecast: 2007 to 2021
  63. Connected eBook Reader Shipments by Region, World Market, Forecast: 2007 to 2021
  64. Non-WWAN eBook Reader Shipments by Region, World Market, Forecast: 2007 to 2021
  65. Non-WWAN eBook Reader Shipments by Purchasing Entity, World Market, Forecast: 2007 to 2021
  66. Connected eBook Reader Shipments by Purchasing Entity, World Market, Forecast: 2007 to 2021
  67. Connected eBook Reader Shipments by Air Interface, World Market, Forecast: 2007 to 2021
  68. Acer Market Performance, Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  69. Acer Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  70. Acer Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  71. Amazon Market Performance, Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  72. Amazon Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  73. Amazon Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  74. Apple Market Performance, Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  75. Apple Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  76. Apple Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  77. Archos Market Performance, Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  78. Archos Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  79. Archos Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  80. ASUS Market Performance, Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  81. ASUS Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  82. ASUS Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  83. Barnes & Noble Market Performance, Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  84. Barnes & Noble Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  85. Barnes & Noble Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  86. Dell Market Performance, Table Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  87. Dell Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  88. Dell Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  89. Google Market Performance, Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  90. Google Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  91. Google Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  92. HP Market Performance, Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  93. HP Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  94. HP Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  95. HTC Market Performance, Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  96. HTC Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  97. HTC Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  98. Huawei Market Performance, Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  99. Huawei Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  100. Huawei Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  101. Lenovo Market Performance, Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  102. Lenovo Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  103. Lenovo Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  104. LG Market Performance, Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  105. LG Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  106. LG Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  107. Microsoft Market Performance, Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  108. Microsoft Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  109. Microsoft Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  110. Motorola Market Performance, Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  111. Motorola Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  112. Motorola Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  113. BlackBerry Market Performance, Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  114. BlackBerry Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  115. BlackBerry Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  116. Samsung Market Performance, Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  117. Samsung Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  118. Samsung Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  119. Sony Market Performance, Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  120. Sony Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  121. Sony Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  122. Toshiba Market Performance, Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  123. Toshiba Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  124. Toshiba Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  125. ViewSonic Market Performance, Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  126. ViewSonic Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  127. ViewSonic Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  128. Others Market Performance, Tablet Unit Volume, World Market, Actuals: 1Q 2010 to 4Q 2015
  129. Others Market Performance, Tablet ASP, World Market, Actuals: 1Q 2010 to 4Q 2015
  130. Others Market Performance, Tablet Revenue, World Market, Actuals: 1Q 2010 to 4Q 2015
  131. Tablet Shipments by Market Economy, IMF Market Economies, Forecast: 2009 to 2021
  132. Allocation of Countries by Region, ABI Research Regional Definitions
  133. World Market Economies, IMF Definitions