An Analysis of Samsung Tablet Business Models

Samsung, the electronic giant, has prevailed in the mobile device market since the inception of its first smartphone and tablet devices. Since 2010, the company has managed to triple its shipments in tablets. Unlike many of its competitors, Samsung’s strategic approach to the market is to provide an expansive portfolio that satisfies the needs to a variety of audiences. However, as the market becomes overcrowded with white box vendors and “stock” grade tablets, Samsung is faced with a changing landscape. How can Samsung and vendors respond to the new tablet marketplace? Where is the market going? Looking forward, this report will analyze in detail the current and future of the market and effective business strategies to sustain and/or revive profitable growth.

  • 1. THE TECHNOLOGY GIANT'S EMPIRE: HOW IT WORKS
    • 1.1. Some History
    • 1.2. Device Solutions Division
      • 1.2.1. Memory Semiconductors
      • 1.2.2. System LSI and SOC
      • 1.2.3. LED Technology
      • 1.2.4. Computing Power: Exynos
    • 1.3. IT and Mobile Communications Division
      • 1.3.1. Information Technology
      • 1.3.2. Mobile Handsets
      • 1.3.3. Wearable Technology
      • 1.3.4. Tablets
    • 1.4. Samsung Is a Business Empire
  • 2. THE BUSINESS MODEL
    • 2.1. Vertically Integrated
    • 2.2. Price-performance Competitiveness
    • 2.3. Research and Development
    • 2.4. Large Diverse Portfolio
    • 2.5. Manufacturing and Ownership of Essential Components
    • 2.6. Brand Value
    • 2.7. SWOT Analysis
      • 2.7.1. Strengths
      • 2.7.2. Weaknesses
      • 2.7.3. Opportunities
      • 2.7.4. Threats
  • 3. SAMSUNG RISES TO THE CHALLENGE
    • 3.1. Innovation
    • 3.2. Implementation
    • 3.3. Competitor Landscape
    • 3.4. Market Analysis
    • 3.5. Will Samsung Continue to Rise

Charts

  1. Samsung's Operating Profit by Division, World Market, Actuals: FY 2012 to FY 2013
  2. Samsung's IM Division Operating Profit Annual Growth, World Market, Actuals: FY 2009 to FY 2013
  3. Samsung Share of Android Devices, World Market, 2013
  4. Samsung Market Performance, Tablet ASP, World Market, Actuals: 2010 to 2013
  5. Samsung R&D Invesment and Growth, World Market, Actuals: 2009 to 2013
  6. Samsung R&D Invesment versus Apple R&D Investment, World Market, Actuals: 2009-2013
  7. Samsung Tablet End-User ASP Bands, World Market, 2010-2014
  8. Samsung's Tablet Portfolio Growth, World Market, Actuals: 2010 to2014
  9. Samsung's Tablet Portfolio by Display Size, World Market, Actuals 2010 to 2014
  10. Samsung Enterprise Ready Tablets, World Market, Actuals: 2014
  11. Samsung Tablet's Application Processors Allocation, World Market, Actuals: 2010 to 2014
  12. Tablet Shipments by OEM, World Market, Actuals: 2009 to 2013
  13. Tablet Shipments by OEM, World Market, Actuals: 2009-2013
  14. Tablet Shipments by OEM, World Market, Actuals: 2009 to 2013
  15. Tablet Shipments by Purchasing Entity, World Market, Forecast: 2011 to 2019

Figures

  1. Table Vendor Matrix, 2014
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Research Information

Price
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Publish Date
3Q 2014
Code
AN-1671
Research Type
Business Models Analysis Report
Pages
22