Is WhatsApp Worth US$19 Billion? Taking It at Face(book) Value

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1Q 2014 | IN-1018484

 

An Evaluation of the App

NEWS


I have to make a personal declaration: “I am a WhatsApp user, and I like the messaging platform,” not just because it is free, but because it allows me to send text, voice, and picture messages, not just to my wife, but also across international borders (in my case, from Singapore to the United Kingdom), for free. It is remarkable what WhatsApp has developed. It has the “presence” of the instant messenger platform, such as Yahoo Messenger (it tells you if the sender is typing out a reply), the “freedom” of email (you can send a message to anyone, anywhere, at no cost), and the “immediacy” of text messaging (it is quick, and gives an audible alert).

What Are the Virtual Assets?

IMPACT


There are currently 450 million WhatsApp users, up f...

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