INDEX

In-vehicle Music Services

With the average American spending 15 hours per week listening to radio in the car, the in-car market is very important for radio broadcasters. For decades, traditional AM/FM radio listening has dominated the in-car audio market; however, this last bastion of traditional radio broadcasting is increasingly under threat as more and more cars become connected.

During the past few years, streaming music services have shown that there is a market for personalized radio and on-demand subscription based music services listening via PCs and laptops and particularly listening via smartphones. Now the streaming music service providers are turning their attention to the car and are seeking ways to offer their services to motorists, moving into territory the traditional radio stations have held sacred for decades.

This report provides a detailed overview of key streaming music players and discusses the issues confronting these providers as they strive to integrate their services into vehicles. Key partnerships with OEMs are highlighted. Also discussed is the impact that streaming will have on traditional radio broadcasting, an in particular, on digital radio standards such as Eureka-147-based DAB/DAB+ standards in Europe and HD Radio in the United States, as well as satellite radio broadcaster SiriusXM.

Table of Contents

  • 1. INTRODUCTION
  • 2. STREAMING MUSIC SERVICES
    • 2.1. Key Players
    • 2.2. Business Models
    • 2.3. OEM and Aftermarket Partnerships
  • 3. KEY ISSUES AND CHALLENGES FOR STREAMING MUSIC PROVIDERS
    • 3.1. Lack of Financial Scalability
    • 3.2. High Music Royalty Costs
    • 3.3. Scale the Business Rapidly
    • 3.4. Leveraging Advertising Opportunities
    • 3.5. Automotive Platform Fragmentation
    • 3.6. Personalized Radio versus On-demand Subscription
  • 4. TERRESTRIAL BROADCASTING
  • 5. SATELLITE RADIO BROADCASTING
  • 6. THE "BROADCAST VERSUS STREAMING" DEBATE
  • 7. KEY ISSUES AND CHALLENGES FOR OEMS
  • 8. STREAMING MUSIC PROVIDERS
    • 8.1. Pandora
    • 8.2. iTunes Radio
    • 8.3. Google Play Music All Access
    • 8.4. Slacker
    • 8.5. Deezer
    • 8.6. Spotify
    • 8.7. Aha Radio (Harman)
    • 8.8. rara.com
    • 8.9. Rhapsody International
    • 8.10. iHeartRadio
    • 8.11. TuneIn
    • 8.12. AUPEO!
    • 8.13. Nokia MixRadio
    • 8.14. Stitcher
    • 8.15. Rdio
    • 8.16. MOG
  • 9. MARKET OPPORTUNITY

Tables

  1. Key Music Service Providers in Europe and the United States
  2. Comparison of Subscribers and Revenues of Key Players
  3. Music Catalog and Geographical Availability of Key Players
  4. Traditional Business Models and Associated Players
  5. Listening and Subscription Plans of Key Players Compared
  6. Streaming-music Partnerships with Car OEMs

Charts

  1. Radio Listening by Location in the United States
  2. Growth in Pandora's Mobile Listening (Including Cars) versus Web-based Listening, 1Q 2010 to 1Q 2014
  3. Analog and DAB Radio Set Sales in the United Kingdom, Year to 2Q 2008 to Year to 2Q 2013
  4. Percentage of New Cars Fitted with DAB Radios as Standard in the United Kingdom, 1Q 2011 to 2Q 2013
  5. Penetration of Factory-installed SiriusXM Receivers in New Cars in the United States, 2007 to 2013
  6. Growth in Pandora's Active Subscribers, 3Q 2009 to 3Q 2014
  7. Shipments of Connected In-car Infotainments (OEM and Aftermarket) Equipped with Music-streaming Capability, World Market, Forecast: 2008 to 2019
  8. Shipments of Connected In-car Infotainments (OEM and Aftermarket) Equipped with Music-streaming Capability, North America, Forecast: 2008 to 2019
  9. Shipments of Connected In-car Infotainments (OEM and Aftermarket) Equipped with Music-streaming Capability, Western Europe, Forecast: 2008 to 2019
  10. Shipments of Connected In-car Infotainments (OEM and Aftermarket) Equipped with Music-streaming Capability, Asia-Pacific, Forecast: 2008 to 2019