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Video Usage by Device: Game Console, Smart STB, PC, Tablet

Online video remains a driving force behind many connected devices. Game consoles took an early lead in the connected living room as gamers looked to upgrade their hardware and over time these platforms (seventh generation) quickly became media aggregators. Not long after connected TVs picked up momentum as a wider range of models included internet connectivity, but services and application developers have started to place more emphasis on other platforms like smart STBs, which carry significantly lower prices and shorter upgrade cycles. 

Mobile devices are a key contributing factor in this shift in focus as these devices increasingly set consumer expectations. Tablets in particular, are commanding more viewing time from consumers, mainly at key times in the day. While cellular networks will play an increasingly important role in online video Wi-Fi will remain the primary connectivity channel for mobile devices.    

In this report we discuss the roles connected CE (e.g. game consoles, connected TVs, smart STBs) and mobile devices (over mobile networks and Wi-Fi offload) will have on the online video market. Forecasts (out to 2019) include penetration rates of key CE devices as well as the distribution of online video views by consumers across these devices and mobile.      

Table of Contents

Tables

  1. Key Regional Xbox 360 OTT Services, Select Western European Countries
  2. Game Console TV Household Penetration Rate, World Market, Forecast: 2005 to 2018
  3. Connected Flat Panel TV Penetration Rate (TV Households), World Market, Forecast, 2013 to 2018
  4. Smart Set-top Box Penetration Rate (TV Households), World Market, Forecast, 2013 to 2018
  5. Online Viewers and Videos by Consumption Device, World Markets, Forecast: 2013 to 2019
  6. Pay TV Household Penetration Rate by Region, World Market, Forecast: 2012 to 2018
  7. Time Spent Watching Online Video, World Market, Forecast: 2013 to 2019
  8. Online Viewers and Videos Viewed by Category, North America, Forecast: 2013 to 2019
  9. Online Viewers and Videos Viewed by Category, Europe, Forecast: 2013 to 2019
  10. Online Viewers and Videos Viewed by Category, Asia-Pacific, Forecast: 2013 to 2019
  11. Online Viewers and Videos Viewed by Category, Latin America, Forecast: 2013 to 2019
  12. Online Viewers and Videos Viewed by Category, Middle East & Africa, Forecast: 2013 to 2019

Charts

  1. Game Console TV Household Penetration Rate, World Market, Forecast: 2005 to 2018
  2. Connected Flat Panel TV Penetration Rate (TV Households), World Market, Forecast, 2013 to 2018
  3. Smart Set-top Box Penetration Rate (TV Households), World Market, Forecast, 2013 to 2018
  4. Share of Videos Viewed by Consumption Device, World Market, Forecast: 2013 to 2019
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Research Information

  • Price Log in to view pricing
  • Publish Date 1Q 2014
  • Research Type Application Analysis Report
  • Code AN-1442
  • Pages 20
  • Tables 12
  • Charts 4
  • File Format PDF

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