DRM for Multiscreen / TV Everywhere Services Image

DRM for Multiscreen / TV Everywhere Services

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The challenge in the DRM ecosystem is that business models are rapidly evolving, with some vendors putting pressure on the market with business models that undercut pricing. Despite this temporary obstacle, we are very optimistic the DRM market (in terms of revenues) will grow – although in large part that will shift some revenues from CAS solutions to DRM solutions as consumers shift consumption from linear to on-demand, and from TVs to multiple devices. While some DRM revenues are accrued through other business lines (such as selling advertisements, ad insertion or play out servers), there are ample opportunities within the market. This report describes the competitive landscape, key players, and opportunities in the DRM market.

Table of Contents

  • 1. TV EVERYWHERE SECURITY ARCHITECTURES
    • 1.1. Understanding TV Everywhere
    • 1.2. Risk Tolerance in TV Everywhere Systems
    • 1.3. DRM Components
      • 1.3.1. Authentication
      • 1.3.2. Authorization
      • 1.3.3. Encryption
      • 1.3.4. Key Management
      • 1.3.5. Rights Expression
      • 1.3.6. Interoperability and Multiscreen Challenges
      • 1.3.7. Device Management
      • 1.3.8. Watermarking and fingerprinting
    • 1.4. DRM Interoperability and Standardization
  • 2. MONETIZATION OF DRM
    • 2.1. Supporting the Greater Business (Free)
    • 2.2. One-time Licensing Fees
    • 2.3. Server Licensing Fees
    • 2.4. Client-side
    • 2.5. Integration, Management, and Auditing
    • 2.6. Cloud-based DRM
    • 2.7. DRM Pricing Examples
  • 3. TECHNOLOGY-BASED DRMS
    • 3.1. Adobe Flash Access
    • 3.2. Google/Widevine
    • 3.3. Microsoft/PlayReady
    • 3.4. INSIDE Secure
    • 3.5. Intel/Intel Insider
    • 3.6. Intertrust/Marlin
    • 3.7. Rovi/DivX Plus
  • 4. CAS VENDOR-BASED DRM
    • 4.1. ARRIS (Motorola)/SecureMedia
    • 4.2. Cisco (NDS)
    • 4.3. Irdeto
    • 4.4. Nagra
    • 4.5. Verimatrix
    • 4.6. Viaccess-Orca (VO)
  • 5. INTELLECTUAL PROPERTY AND TOOLS MARKET
  • 6. AUTHENTICATION WILL BUILD VALUE AS PART OF ADVERTISING WORKFLOWS
    • 6.1. Adobe Pass
    • 6.2. Synacor
    • 6.3. Akamai SOLA Identity Management
  • 7. DIFFERENT APPROACHES ARE VIABLE
    • 7.1. Classes of Operators Have Integration and DRM Preferences
    • 7.2. Overall DRM Market Set to Grow
    • 7.3. Where Is the Money?

Tables

  1. Pricing Model Emphasis for DRM Services
  2. DRM Selection Requirements and Criteria by Business Model

Charts

  1. DRM Revenues by Region, Worldwide, Forecast: 2010 to 2018
  2. Conditional Access to DRM Revenue Migration, Worldwide, Forecast: 2010 to 2018
  3. DRM Market Share by Vendor (US$ Millions), Worldwide: 2012
  4. DRM Market Share by Function (US$ Millions), Worldwide: 2012

Figures

  1. Consumer Opportunities to Engage with Video, Sample Applications throughout the Supply Chain