Pay TV Middleware, Conditional Access (CAS), and Digital Rights Management (DRM) Image

Pay TV Middleware, Conditional Access (CAS), and Digital Rights Management (DRM)


This Competitive Assessment looks at the Pay TV and OTT operator software markets. It includes vendor matrices on the following product categories:

• Middleware: Includes end-to-end middleware (often defined by a system integration role), as well as some EPG/guide/metadata functions for companies, which would be considered for larger operators’ offerings

• Conditional Access Systems: Content protection to set-top boxes as part of a classic pay TV system

• Digital Rights Management: Content protection to unmanaged devices as part of OTT services, MVPD multiscreen services, and TV-Everywhere services (authenticated viewing by broadcasters or cable programmers)

The overall market leaders from a competitive standpoint are Cisco (for Middleware), NAGRA (for Conditional Access), and Adobe (for DRM).

Key market dynamics influencing the competitive positioning are:

• Increase in penetration of two-way networks and increasing role of multi-network (hybrid-network) services

• Increase of importance of multiscreen devices

• Increasing expectations for experience, including search, recommendation, and discovery

• Preparation for UltraHD / 4K devices and services

• Shift of consumption from linear to on-demand

• Increasing importance of broadcasters and programmers in IP distribution and the interaction with distributors through TV Everywhere

• Impact of open source and shared source technologies, including Android and RDK, on the operator community