The automotive industry is shifting its attention away from infotainment to focus on transformative technologies that will enable the Mobility as a Service paradigm to spring to life. Third-party platforms like CarPlay and Android Auto increasingly dominate the industry as it explores the benefits of ADAS, V2X, 5G connectivity, AI, AR, driverless vehicles, electrification, and IoT. And the future starts now, with the new car and ride sharing economy already evolving to take Uberization to the next level with driverless taxis and multimodal transportation. In the shorter term, car-to-cloud vehicle sensor data crowdsourcing for traffic, parking, weather and map services and cloud-to-car Over the Air Updates for life cycle and cyber security management are critical focus areas. Commercial vehicle technology is evolving from aftermarket fleet telematics to embedded connectivity, active safety and ADAS, platooning and ultimately autonomous trucks.
Fitlinxx is a pioneer in wearable wireless activity monitors, which it has licensed to large players in the sports and medical device market; that opportunity is diminishing as standardized protocols such as Bluetooth Smart and ZigBee gain adoption. FitLinxx supplements its device and protocol offerings with a core application and service geared to corporate wellness programs. The simplicity of the FitLinxx device, combined with the ability to customize on-line applications to suit specific corporate deployments, should translate to a strong offering in an expanding market.