INDEX

Alternative Positioning Technologies: A-GPS, Wi-Fi, Bluetooth, Dead Reckoning, and Other Technologies

The market for alternative and indoor location technologies has shifted significantly over the last year. The market is awash with new companies, new technologies, new device markets, and new revenue sources. Furthermore, the market is increasingly focused on solving the problem of precision indoor location and accessing the analytics, advertising, and CRM potential in this space. This report is the first of two reports looking at the total alternative location market. This report looks at the evolution of wide-area hybrid location technologies across a range of CE device markets. It considers the penetration of over seven alternative location technologies and how they can be combined to meet the needs of each market (cellular, tablets, mobile computing, ebooks, camera, femtocells, etc). It will also look at how the lines between wide-area and precision indoor location will blur into a ubiquitous location in all environments. The second report on this topic will focus on the precision indoor market and how this is evolving in the consumer retail space.

Table of Contents

  • Top Line Forecast
  • 1. INTRODUCTION
    • 1.1. Report Scope and Introduction
    • 1.2. Worldwide Forecasts
  • 2. TECHNOLOGY REVIEW
    • 2.1. Cellular Alternative Location Technologies
    • 2.2. Wi-Fi
      • 2.2.1. Accuracy
      • 2.2.2. TTFF/Latency
      • 2.2.3. Hybrid Solutions
      • 2.2.4. Coverage
      • 2.2.5. Availability
      • 2.2.6. Emerging Indoor Location Companies
    • 2.3. Motion Sensors
      • 2.3.1. Accelerometers
      • 2.3.2. Gyroscopes
      • 2.3.3. Barometric Pressure Sensors/Altimeters
      • 2.3.4. Accuracy
      • 2.3.5. TTFF/Latency
      • 2.3.6. Hybrid Solutions
      • 2.3.7. Coverage
      • 2.3.8. Availability
    • 2.4. Bluetooth
      • 2.4.1. Accuracy
      • 2.4.2. TTFF/Latency
      • 2.4.3. Hybrid Capability
      • 2.4.4. Coverage
      • 2.4.5. Availability
    • 2.5. Audio Beacons
      • 2.5.1. Accuracy
      • 2.5.2. TTFF/Latency
      • 2.5.3. Hybrid Capability
      • 2.5.4. Coverage
      • 2.5.5. Availability
    • 2.6. NFC
      • 2.6.1. NFC Tags Defined (Tags Versus Stickers)
      • 2.6.2. Non-payment Applications
    • 2.7. RFID
    • 2.8. 1D and 2D Barcodes
      • 2.8.1. Fragmented Competitive Environment
      • 2.8.2. "With Device" Versus "On Device" Mobile Barcode Scanning
    • 2.9. Object Recognition and Its Long-term Future
      • 2.9.1. CCTV/Security Camera
      • 2.9.2. Device OR
    • 2.10. Indoor MEssaging System
    • 2.11. "Other" Proprietary Solutions
  • 3. INTRODUCTION, RECOMMENDATIONS, AND METHODOLOGY
    • 3.1. Introduction
    • 3.2. Four Phases of the Alternative Location Market
    • 3.3. Recommendations to Alternative Location Technology and Platform Providers
    • 3.4. Recommendations to Carriers
    • 3.5. Recommendations to Handset Vendors
    • 3.6. Recommendations to Map Providers
    • 3.7. Recommendations for Developers
    • 3.8. Methodology
      • 3.8.1. Definitions
      • 3.8.2. General Methodology
      • 3.8.3. Step-by-step Methodology
      • 3.8.4. Assumptions
  • 4. MARKET ISSUES
    • 4.1. Market Drivers and Opportunities
    • 4.2. Market Inhibitors and Hurdles
  • 5. MARKET FORECASTS
    • 5.1. Cellular Location
      • 5.1.1. Cellular Hybrid Location
    • 5.2. Mobile Computing
      • 5.2.1. W3C Geolocation API
      • 5.2.2. Mobile Computing Hybrid Location
    • 5.3. Tablet Market
      • 5.3.1. Tablet Hybrid Location
    • 5.4. eBook Market
      • 5.4.1. eBook Hybrid Location
    • 5.5. Digital Camera Market
      • 5.5.1. Camera Hybrid Location
    • 5.6. Femtocell/Small Cell Market
      • 5.6.1. Femtocell Hybrid Location
  • 6. COMPETITIVE ASSESSMENT
    • 6.1. Alternative Location Technologies Vendor Matrix
    • 6.2. Company Assessments
      • 6.2.1. Apple
      • 6.2.2. Boeing
      • 6.2.3. CommScope
      • 6.2.4. Ericsson
      • 6.2.5. GloPos
      • 6.2.6. Google
      • 6.2.7. Nokia/Microsoft
      • 6.2.8. Motorola/Nearbuy
      • 6.2.9. Navizon
      • 6.2.10. NextNav
      • 6.2.11. Nokia Siemens Networks
      • 6.2.12. Polaris Wireless
      • 6.2.13. Qualcomm
      • 6.2.14. Shopkick
      • 6.2.15. Skyhook Wireless
      • 6.2.16. TeleCommunication Systems
      • 6.2.17. TruePosition
      • 6.2.18. WirelessWERX
  • 7. COMPANY DIRECTORY
  • 8. ACRONYMS
  • 9. LINKS TO RELATED RESEARCH
    • 9.1. Sources and Methodology
    • 9.2. Notes

Charts

  1. Alternative Location Technology Shipments, World Market, Forecast: 2010 to 2017
  2. Alternative Location Technology Shipments
  3. Alternative Location Technology License Revenues
  4. Alternative Location Technology Advertising Revenues
  5. Cellular Alternative Location Technology Shipments
  6. Cellular Alternative Location Revenues
  7. Portable Computing Alternative Location Technology Shipments
  8. Portable Computing Alternative Location Revenues
  9. Tablet Alternative Location Technology Shipments
  10. Tablet GPS Alternative Location Revenues
  11. eBooks Alternative Location Technology Shipments
  12. eBooks Alternative Location Revenues
  13. Camera Alternative Location Technology Shipments
  14. Camera Alternative Location Revenues
  15. Gaming Alternative Location Technology Shipments
  16. Gaming GPS Alternative Location Revenues
  17. Femtocell Alternative Location Technology Shipments
  18. Femtocell Alternative Location Revenues

Figures

  1. Alternative Location Technologies Vendor Matrix
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Research Information

  • Price Log in to view pricing
  • Publish Date 2Q 2012
  • Research Type Research Report Report
  • Code RR-APT-12
  • Pages 63
  • Tables 18
  • Charts 18
  • Figures 2
  • File Formats Excel PDF Powerpoint

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