INDEX

Wireless Sports and Fitness Solutions: Competition, Partnerships and Marketing Will Shape Market Adoption

This Research Report examines the development of competition, partnerships, and marketing alliances that will result from the shift to connectivity between wireless-enabled sports and fitness devices and mobile handsets. The market for wireless-enabled sports and fitness monitors is set for a significant boost as a number of key factors will charge the market over the next five years. As a result this market will see significant growth from fewer than 10 million devices in 2009 to more than 220 million in 2015.

Table of Contents

  • 1. Strategic Overview
    • 1.1. Existing Market
    • 1.2. Wireless Sports & Fitness Devices
    • 1.3. Wireless RF Protocols
    • 1.4. Industry Players
    • 1.5. Sports & Fitness Monitoring Applications
    • 1.6. Online Applications
    • 1.7. The Appeal of Sports & Fitness Device Connectivity in Mobile Handsets
    • 1.8. Existing Handset Support for Wireless Sports & Fitness Devices
      • 1.8.1. Apple and Nike+
      • 1.8.2. Samsung and Adidas miCoach
    • 1.9. Nokia Sports Tracker with Polar
  • 2. Wireless Devices and Mobile Handsets: BLE vs. ANT
    • 2.1. Wireless Sports Sensors and Mobile Handsets
    • 2.2. ANT vs. BLE in Mobile Handsets
      • 2.2.1. Bluetooth Low Energy
      • 2.2.2. ANT+
    • 2.3. The IC Supply Chain
    • 2.4. Marketing Partnerships
    • 2.5. Existing Technology vs. New Entrant
    • 2.6. Open vs. Proprietary

Tables

  1. Sports & Fitness Wireless Sensor Shipments, World Market, Forecast: 2009 to 2015 (Millions)
Purchase Preview

Research Information

  • Price Log in to view pricing
  • Publish Date 2Q 2010
  • Research Type Research Report Report
  • Code RR-1624-10
  • Pages 11
  • Tables 1
  • File Format PDF